Kathy Dragon

Location: Boulder | Colorado
Speaking Topics: active women | boomers | eco-travel | mature market | Prime Time Women | social media | sustainable travel | travel | voluntourism | women 40+
Spoken Languages: English

Photo: 
kathy.jpg

I've been leading, designing, selling and operating small group adventure trips for the past 20+ years. Many of the 3000 folks I've traipsed around the globe with have become personal friends.

My target markets are successful, active, connected, engaged, involved Boomers, Women 40+, and PrimeTime Travelers (ages 50-70). I intimately understand and very much enjoy these markets.

If your audience is made up of these consumers, or businesses interested in getting to know this market better, really understand them, I'm interested in helping.

I'm passionate experiential travel, social media, active gear and clothing, useful gadgets, and natural foods and how these target market interact with the above.

I'm more comfortable on the road, trail, in front of an audience, leading a group, or with a new startup than in an office. I love being around and involved with passionate, smart, caring individuals and learning new things.

Kathy Dragon’s Specialties:

Strategist and Subject Matter Expert in the categories of Boomers, Prime Time, Matures, & age 40+ Women as they relate to and interact with Travel, Technology, Sustainability, Green, Outdoor, and Natural Foods Industries. Deep understanding of Online Communities, Social Media, Web 2.0.

Previous Presentations: 
Marketing to Women (M2W.biz), Marketing to Boomers (JWT/AARP), Good and Green (good and green .biz), DEMA, NSAA, Gore Women's Summit , Adventure Travel Trade Association, various travel industry & consumer conferences